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IFA 2019 Global Press Conference

Andalusia, 25-28 April

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About

The IFA Global Press Conference kicks-off IFAs global communication by gathering more than 300 international journalists from over 55 countries, IFA exhibitors and partners for 4 days once a year.

Latest products, trends as well as executive interviews allow journalists from around the globe a perfect IFA pre-reporting in an exclusive setting.

Facts & Figures

Facts and Figures

12+

Years Event

Facts and Figures

300+

Journalists

Facts and Figures

55

Countries

Facts and Figures

80%

Editors-in-chief

Facts and Figures

4

Days

Facts and Figures

500+

Minutes
Industry Presentations

Program 2019

Day
1
Thursday, 25 April
  Arrival
7:00 PM Get-together
Day
2
Friday, 26 April
9:00 AM Product Showcases
9:30 AM Power Briefings
5:30 PM Excursion
Day
3
Saturday, 27 April
9:00 AM Product Showcases
11:00 AM Press Conference
5:30 PM Gala Evening
Day
4
Sunday, 28 April
12:00 PM Latest Check-out
  Departure

Speakers 2019

Yannick Fierling

Yannick Fierling

Haier

CEO Haier Europe

Haier Europe, a new dimension of the fastest growing company in the world

Haier has been the world’s no. 1 in home appliances for ten consecutive years, building its success on the strategic commitment to innovation, branding, R&D and intelligent manufacturing. IFA 2019 Global Press Conference will be the first official press event attended by the Haier Europe CEO, Yannick Fierling, after the recent acquisition of the Candy Hoover Group. New products, new solutions for end users and a focus on IoT will all be a key part of the Group´s strategy.

Marlies Gebersberges

Marlies Gebetsberger

Philips DACH

Personal Health Leader Philips Market DACH

#makelifebetter: From personal to personalized health

At Philips, we believe that there is always a way to help people achieve balanced, energetic and healthy lives. Sleep, oral and personal care as well as healthy nutrition are relevant aspects in helping everyone get the most out of life. We want to empower people to take control of their own health – obviously, consumers are asking for it, demographic developments demand it and technology enables it. Therefore, Philips strives to bring intelligent consumer health solutions, software and services. They are personalized and designed to give consumers better and data-driven insights into their health, as well as easy access to professional expertise and advice, helping them to protect their health.

Norbert Herzog

Norbert Herzog

GfK Market Insights

Global Strategic Insights

GfK Market Insights: Home Appliances and emerging trends // From consumer needs to global trend opportunities

The consumer is the origin and center of the trend themes that drive the markets. Still, these needs translate differently per product group. Capturing the context of these trends and how they manifest in small and major domestic appliances helps a lot to judge future scenarios in an educated manner. Consumers are looking for rich and exciting experiences allowing sales of premium/high performance products. Coupling this with the expectations of fully connected customers leads to plentiful opportunities for retailers and manufacturers when delivering on these with innovations.

Markus Kick

Markus Kick

GfK Market Insights

Global Strategic Insights

GfK Market Insights: Consumer Electronics today and tomorrow: How the consumer sets the bar for innovation

More than ever before, the consumer is in the driver’s seat and judges products uncompromisingly. In order to be successful, vendors of consumer electronics devices, smartphones and IT products have to adapt to the evolving consumer preferences. With every other consumer valuing experiences more than possessions, they expect their devices to excite them constantly. At the same time, consumers are looking for aspirational products to satisfy the need to express identity. They are willing to pay a premium price to pamper the “me”. Delivering on these challenging expectations is a promising opportunity for retailers and manufacturers.

Norbert Kotzbauer

Dr. Norbert Kotzbauer

Metz Blue

CEO

Metz Blue - a German TV brand goes global

We will present you at IFA Global Press Conference METZ blue – a German brand on its way to the global TV market. METZ blue is the result of the combination of the strength of SKYWORTH, a global player in the TV business and 80 years of experience of traditional German manufacturer Metz.

Frédéric Langin

Frédéric Langin

TCL

Sales & Marketing Director – TCL Europe

TCL TV, the smartest entertainment ecosystem

Created in 1981, TCL Electronics has become one of the world's largest consumer electronics groups. How did it manage this? TCL puts innovation at the heart of its LCD panel factories and portfolio of products, including TVs, audio, Smartphones and Major Domestic Appliances. Recently, thanks to its Smarter TV Solutions, TCL has been growing incredibly fast especially in the US and Europe! What will you discover at IFA? TCL is more than ever the next Global Brand for Smart devices.

Julian Lietzau

Julian Lietzau

Gorenje

Marketing Director Gorenje DACH

Marek Maciejewski

Marek Maciejewski

TCL Europe

Product Development Director

TCL TV, the smartest entertainment ecosystem

Created in 1981, TCL Electronics has become one of the world's largest consumer electronics groups. How did it manage this? TCL puts innovation at the heart of its LCD panel factories and portfolio of products, including TVs, audio, Smartphones and Major Domestic Appliances. Recently, thanks to its Smarter TV Solutions, TCL has been growing incredibly fast especially in the US and Europe! What will you discover at IFA? TCL is more than ever the next Global Brand for Smart devices.

Mikko Reinikainen

Mikko Reinikainen

Safera

Founder, Head of Global Sales & Marketing

Safera Sense - The First Complete Smart Cooking Sensor

Our new revolutionary smart cooking sensor makes cooking smarter and safer in three ways: It sets up automatic timers, helps to prevent cooking fires and also monitors your air quality. Simply place the sensor above the cooktop and connect your stove to smart home ecosystems and Safera mobile App. The App will show you a clear timeline of your cooking activities, air quality monitors and how safely you are cooking. Safera Sense welcomes you to a completely new product category and all new era of smart cooking!

Igor Richter

Igor Richter

GfK Market Insights

Global Strategic Insights

GfK Market Insights: Smart Home - Crossing the chasm

Millions of devices bought for our homes each year feature ‘smart’ functionality. While the ‘smart’ promise in general resonated well with consumers, the reality is a collection of isolated ‘smart’ devices in our homes. As the first movers’ wave is tailing off, the industry is looking for ways to renew the demand and take the smart home to the next phase. Consumers are prepared to pay a premium for solutions that are simplifying their lives and catering for their needs. Well-crafted individual solutions within a common ecosystem possess a tangible opportunity to cross the chasm.

Maria Rua Aguete

Maria Rua Aguete

IHS Markit Insights

Executive Director for TV Media

How to delight consumers in a connected world?

IHS Markit offers expert insights, focused market-trend analysis and timely supply chain information intended to build competitive positions in technology.

Friedemann Stoeckle

Friedemann Stoeckle

GfK Market Insights

VP Global POS Support

GfK Market Insights: Global Market Trends TCG

A tremendous variety of products with high innovation rates provide the consumer with a rich choice of products. What are the key trends and what are possible implications for the future? The worldwide analysis covers products from the overall TCG markets including Consumer Electronics, Smart Phones, IT products, and Major and Small Home Appliances.

Erkka Suvikumpu

Erkka Suvikumpu

Safera

CEO

Safera Sense - The First Complete Smart Cooking Sensor

Our new revolutionary smart cooking sensor makes cooking smarter and safer in three ways: It sets up automatic timers, helps to prevent cooking fires and also monitors your air quality. Simply place the sensor above the cooktop and connect your stove to smart home ecosystems and Safera mobile App. The App will show you a clear timeline of your cooking activities, air quality monitors and how safely you are cooking. Safera Sense welcomes you to a completely new product category and all new era of smart cooking!

Hans Wienands

Hans Wienands

Hisense

Senior Vice President Hisense DACH

Partners 2019