Power Briefing WMF

Xavier Sabourin

President of Consumer Goods BU

Martin Ludwig

Senior Vice President
International Strategy & Product Creation

WMF – Germany‘s No. 1 and preferred partner in and around the kitchen since 1853

Each and every day, millions of people around the world use WMF products, which make preparing, cooking, eating and drinking a culinary highlight. Having a long-standing tradition of innovation and being a leading source of inspiration for the industry, WMF has been making each of these culinary moments special – since 1853 – and still does.

The global trend towards smaller households has a huge impact on the use of small kitchen appliances, as the number of single and two-person households is set to rise significantly over the next few years. This means that living space and kitchen size, including storage space and worktops, have reduced considerably, especially in urban areas.
WMF KITCHENminis® was developed in line with consumers’ growing environmental awareness and the trends towards more sustainable and smaller WMF products — which are just as powerful as the large ones.

Meet Germany’s No1 brand in homewares and learn more about German engineered, highly functional products, iconic design statements and innovative milestones.

WMF Power Briefing (PDF, 4.8 MB)

WMF Press Room

https://culinarytablestories.com/

Schedule Power Briefings 2018

Friday, 20 April

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